Video Content Built for Modern Agriculture

We help agricultural companies clearly show what they do, how it works, and why it matters.

When your products, processes, and innovation are world-class but your market can’t see that value, you leave revenue on the table. We’ve worked inside factories, on test plots, dealer lots, warehouses, and labs — and we understand how hard it is to explain complex ag technology in real business terms.

We turn complicated machinery, chemical solutions, and agricultural processes into clear, compelling video stories decision-makers actually watch and act on. Instead of viewers asking “What is this?” your audience will instantly understand what you sell, how it works, and why it’s worth buying.

The result: higher engagement, stronger sales conversations, faster adoption, and content that moves products and partnerships forward without adding stress to your team.

Agriculture is Complex.
Your Message Shouldn’t Be.

Your products and operations are sophisticated, and marketing them isn’t easy. Marketing teams are stretched thin, operations are difficult to capture, and explaining technical processes to customers, dealers, and partners is challenging.

Without clear content, sales slow down and opportunities are missed.

We solve that problem.

Why Do Agribusinesses Choose Cowboy Media?

We know farms because we've lived this work for nearly two decades. We've built relationships with hundreds of farmers and produced content for leading agricultural brands across the country… from Dairy Farmers of America and John Deere to Land O'Lakes and Merck Animal Health.

Here's what sets us apart:

✓ Real Farm and Plant Experience
Our team already understands the inner workings of farms and plants. We know how they operate, respect the work being done, and build instant rapport with farmers and plant managers. This means better access to authentic moments and content that captures the real story.

✓ Two Specialized Approaches
We know that selling cheese to consumers requires different storytelling than selling equipment to farmers. That's why we've developed proven frameworks for both, so your message resonates with the exact audience you're trying to reach.

✓ Story First, Then Tools
We own some of the best video and photography equipment in the business so you can receive cinematic visuals even in the most difficult shooting environments. But none of that matters if we’re not fully dialed in to your story. So, our top priority is to clearly define your story first, then we choose the best tools to create amazing visuals that support that story.

The result? Content that doesn't just look professional… it also builds trust, creates emotional connection, and helps you stand out in your marketplace.

What Our Clients Have Said about Their Experience:

  • "Shaun produced several videos for us that were integral assets in our campaign to launch a new dairy brand. Most of the footage was shot on-site at several dairy farms. We were very happy with the end results; the videos were extremely professional and on-target in communicating the brand message."

    — Anne P. | Sr. Associate Brand Manager

  • "I think of Cowboy Media as the National Geographic of agribusiness video and photography. If you want your message to come alive through the compelling faces of people and the places they work to feed the world, give Shaun a call."

    — Mark O. | VP Editorial Services

  • "I can't say enough about how comforting it is to know we are working with a goup that is so nimble, easy to work with and prepared for any idea we throw at them. The best part about their flexibility is that it doesn't decrease the quality of content we receive."

    — Randy F. | Marketing Manager

  • "We first met Shaun when he came to our dairy farm to do a photo shoot. The very first moment he stepped onto the farm we knew he was a farm boy at heart and was very comfortable being around the "Girls". Shaun immediately helped us feel at ease with the camera as he quickly became like one of the family."

    — Kristen S. | Dairy Farmer

  • "Cowboy Media knows the farming community well. They can arrive on a farm and know exactly where to shoot and when to do it. Going on photoshoots and capturing interviews with Cowboy Media is a joy and working with them simply makes my job easier while on-site."

    — Jason D. | Member Communications Manager

  • "Shaun showed up on our farm for a photo shoot and we connected immediately. Almost a decade later, our families are still good friends. His photos have been a valuable asset to us in helping us promote our farm and the products we produce to a world that increasingly wants to know where their food comes from. We highly recommend Cowboy Media to anyone considering a photo shoot related to agriculture."

    — Orville M. | Dairy Farmer

  • "Cowboy Media's professionalism, knowledge of the industry and ability to work directly with farmers is so important to the success of the content we are shooting/creating. I know that Shaun + team will always capture great content, while always being flexible and adaptive to the circumstances."

    — Annie J. | Member Communications Coordinator

Which Best Describes Your Business?