Tired of Working with Creative Teams Who Don’t Understand Agriculture?
We know how frustrating it is to waste your budget on a creative team with little-to-no agricultural experience and end up with content that misses the mark and fails to connect.
Partner with Cowboy Media —
the team that many agribusinesses trust to tell their stories authentically.
We speak the language, earn farmers’ trust immediately, and create content that resonates whether you’re selling to consumers or to farmers themselves.
You can stop worrying if your message will be understood, and start building the trust that turns viewers into loyal customers.
Your products and operations are sophisticated, and marketing them isn’t easy. Marketing teams today are stretched thin, operations are difficult to capture, and explaining technical processes to customers, dealers, and partners is challenging.
Without clear content, sales slow down and opportunities are missed.
We solve that problem.
We help agricultural companies clearly show what they do, demonstrate how it works, and explain why it matters.
Agriculture is Complex.
Your Message Shouldn’t Be.
We Turn Complex Operations into Clear Stories
Product & Equipment Videos
Demonstrate machinery, technology, and innovation in real working environments so farmers and dealers see exactly how your solution performs.
Facility & Process Videos
Show how your operation works, from raw materials to finished product. Help customers, investors, and partners understand your quality standards and see the care that goes into everything you produce.
Sales & Recruiting Content
Equip your sales team and attract the next generation of workers. Give your team the proof they need to close deals and show potential employees why your company is the place they want to build their career.
We Create Content In the Most Challenging Environments
We’ve filmed in manufacturing plants, test plots, farms, processing facilities, and distribution centers across the entire agricultural industry.
We understand production schedules, seasonal timing, safety requirements, and the realities of working in these challenging conditions.
That means less liability for you, better rapport with your teams, and content that captures authentic moments rather than staged, awkward footage.
You Receive Content that Goes Beyond Marketing
Our videos can help you:
• Support dealer and distributor networks
• Improve trade show engagement
• Strengthen sales presentations
• Recruit and retain employees
• Increase customer understanding and trust
• Explain technical products clearly
Your video content will become a sales and communication tool, not just marketing material.
We can repurpose the footage and images that what we create on one shoot to meet multiple other communication needs for your business.
Trusted by Leading Agricultural Brands
Since 2007, we’ve partnered with Fortune 500 companies and family farms alike.
Why Do Companies Choose Cowboy Media?
✓ Deep Experience in Agricultural Environments
We know farms because we’ve lived this work for nearly two decades and have worked on hundreds of farms throughout the United States and Mexico.
✓ Comfortable Filming in Active Operations
Our team understands the inner workings of farms and plants. That gives us an incredible edge in having the foresight to prevent issues during production, and helps us pivot quickly if a cow suddenly requires immediate attention or a production line goes down in the middle of shooting.
✓ Turnkey Production from Planning through Delivery
We know you don’t have time to manage another project, so we provide a fully managed, done-for-you video experience. We handle the coordination, the filming, the editing, and the delivery so you don’t have to. You’ll feel relieved, empowered, and excited to finally have professional video working for your brand — without sacrificing your time or sanity.
✓ Focus On Business Results, Not Just Visuals
Although we own some of the best video and photography equipment in the business so you can receive cinematic visuals even in the most difficult shooting environments, none of that matters if you don’t get the business results you desire. So, our top priority is to clearly define your message that will bring you the greatest results, then we use the right production tools to bring that message to life on screen.
✓ Easy Collaboration with Internal Marketing Teams
Think of Cowboy Media as an extension of your internal marketing team. When your team is stretched too thin, we’re here to keep things moving and get projects done.
If your internal team is small and lacks the resources and skills to create content, we can become your entire production department. No need to invest in expensive equipment. No benefits to pay, no insurance to provide. Just expert-level video production ready when you need it.
The result? Your content will not only look professional… it will build trust, create emotional connection, and help you stand out in your marketplace.
How We Work Together throughout a Project
01
Discovery
Call
We discuss your goals, target audience, and what success looks like for your project.
02
Creative
Planning
We develop a creative approach, shot list, and project timeline tailored to your needs.
03
On-Site
Filming
Our team arrives on-site, manages the shoot, and captures your story with minimal disruption.
04
Post-
Production
We edit, then refine based on your feedback, and deliver final files ready to use across all your channels.
05
Ongoing
Support
Need revisions, additional formats, or future projects? We’re here for the long haul.
Meet Shaun Cloud
Shaun’s first agricultural shoot was on a dairy farm in St. Joseph, Missouri. From his very first day on a farm, he fell in love with the animals, the environment, and the people. That drove him to do another farm shoot and then another… until he finally jumped in with both boots and started Cowboy Media.
Shaun saw a huge need for someone with an understanding and love for agriculture, paired with a strong skill set creating authentic stories on-camera, to guide agricultural companies through the video production process. He now works to fulfill that need.
His mission is simple: help agricultural companies tell their story in a way that builds trust in their products and grows their business.
Which Best Describes Your Business?
I Sell to Consumers
(Dairy, Beef, Produce, Beverages, Food Products)
We’ll help you bridge the gap between farm and table, so consumers understand where their food comes from and trust your brand.
I Sell to Farmers
(Equipment, Animal Health, Seed, Technology, Services)
We’ll show your products working on real farms so farmers see themselves using your solution and your sales team closes more deals.
Ready to Create Content with Someone Who Understands Agriculture?
Let’s discuss your goals and create a plan that works for your business. Whether you need a single project or ongoing content support, we provide BOTH.
Most clients book 30-60 days in advance, so let’s get your project on the calendar.